LICENSED OUTGROW ADVISOR
Add 15 - 30% to your annual revenue.
Outgrow is a sales execution system that transforms your customer-facing team from reactive to proactive—with just 5 minutes of daily outreach per person. More than 400 companies have used it to generate predictable, systematic growth year after year.
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I'm one of only three certified Outgrow Advisors in Louisiana, and I work with businesses across the United States to implement this proven system.
Is This For You?
Outgrow works for businesses with customer-facing teams who:
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Respond to requests but rarely reach out proactively
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Have dormant customers who used to buy regularly
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Let leads and referrals go cold because follow-up never happens
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Want predictable revenue instead of hoping for sales
If that sounds familiar, keep reading.
What is Outgrow?
Outgrow is a proven sales growth system that helps businesses predictably add 15-30% in annual organic revenue growth. That's growth you can plan around.
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It’s a mindset, plan of action with steps and technology that will up your culture.
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How? By adding process, accountability, tracking, and scorecards to your sales function. Outgrow transforms your customer-facing people from reactive to proactive.
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Your team will wake up dormant accounts, expand existing orders, and systemically ask for new business—instead of waiting for the phone to ring. They'll stay connected with the many customers and prospects who don't hear from them on a regular basis.
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That's likely most of them.
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The Result:
✓ 15-30% guaranteed annual growth
✓ Just 5 minutes per day, per person
✓ Thousands of new proactive customer touches
✓ Real-time data on revenue-driving behaviors
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Why Outgrow Works
Most sales teams lose revenue every single day—not because they're bad at sales, but because they're reactive instead of proactive. Here's what that costs you:
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Your team responds to incoming requests, but most of your customer base never hears from you proactively
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Customers who used to order regularly have gone silent—and no one's checking in
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Your smaller customers could easily double their orders, but no one's asking
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Revenue growth feels unpredictable and impossible to forecast
Here's how Outgrow changes all that.
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More than 400 companies have used Outgrow to take control of their sales growth. The system delivers 15-30% annual revenue growth through proactivity, accountability, and analytics.
When you implement Outgrow:
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Your people make thousands of new proactive communications with customers and prospects
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Every customer-facing person knows exactly what actions to take each week
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You receive powerful data about your team's revenue-driving behaviors
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Sales become predictable. Stop hoping. Start knowing exactly what revenue is coming in.
The Outgrow Weekly Process
1. Weekly Target Actions Assigned
Each week, the sales leader assigns specific Outgrow actions to each customer-facing person. These include proactive calls, "did you know" questions, and quote follow-ups.
2. Communications Are Made
Your team goes and makes their communications with customers and prospects. Most calls take less than one minute because they result in a voicemail coupled with a text message. When customers answer, conversations are typically five minutes or less.
3. Outgrow Proactivity is Logged
Your people quickly log all proactive communications using the technology provided through your Outgrow Advisor.
4. You Get Powerful Scorecards and Data
You receive weekly scorecards and monthly analytics with commentary and opportunities for further growth. This data is shared with your team to drive accountability and celebrate wins.
5. Share Success Stories
You share your team's wins—businesses opened, progressed, and closed—company-wide to build momentum and motivation.
Companies achieve 15-30% new revenue annually by following this streamlined weekly process:
The Outgrow Actions
5-Minute Calls That Reactivate Revenue:​
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Call a customer you haven't talked to in 6 months or more
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Call a customer who used to buy but stopped
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Call a smaller customer who can buy much more
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Call a customer who recently received an order to ask what else they need
​3-Second Questions That Generate Orders:
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The Did You Know Question (DYK) —Offers additional products or services: "Hey John, did you know we also offer X?"
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The Reverse Did You Know Question (rDYK) — Asks what else the customer needs now—and soon
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The Pivot to the Sales (PIVOT) —Simply asks for the business
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The Quote or Proposal Follow-Up—Keeps opportunities moving forward
Each of these asks takes three seconds or less. That one question can generate thousands of dollars in expansion revenue.
How Outgrow Complements Your Existing Systems
Perfect for EOS Companies
If you're running on the Entrepreneurial Operating System (EOS), Outgrow is the natural next step for your sales function. EOS gives you the structure, vision, and accountability framework. Outgrow gives you the systematic sales execution to drive predictable revenue growth.
Your quarterly EOS meetings become even more powerful when you have concrete sales data, scorecards, and proactive communication metrics to review.​
Works with Your Team Assessments
Have you already invested in Working Genius, DiSC, or Five Behaviors training? Excellent. Your team is aligned and understands how to work together.
Now Outgrow gives them the specific sales actions and accountability to execute consistently.
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Working Genius helps you get the right people in the right seats
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DiSC Sales helps your team adapt their communication style to each customer
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Outgrow ensures they're systematically making the calls and having the conversations
Enhances Your Accountability Coaching
If you're already working with me on executive coaching or business consulting, Outgrow adds a sales-specific layer of accountability and data.
You'll have weekly scorecards showing exactly what's happening in your sales function—not just what you hope is happening.
Why Work with Betsy as Your Outgrow Advisor
I'm one of only three certified Outgrow Advisors in Louisiana, and I bring more than just the Outgrow system to your business. I work with businesses across the United States to implement systemic, guaranteed sales growth.
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What sets me apart:
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Deep experience with EOS implementation and quarterly meeting facilitation
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Certified in tools that enhance Outgrow: DiSC Sales, Working Genius, and Five Behaviors
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A proven coaching process that blends accountability with compassion
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Led a sales force of nearly 300 to #3 nationally and #7 worldwide—I understand what it takes to drive systematic sales growth at scale
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When you work with me as your Outgrow Advisor, you're not just getting a sales tracking system. You're getting a strategic partner who understands how sales growth integrates with team alignment, leadership development, and sustainable business practices.
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I provide the ongoing guidance to keep your team engaged and your revenue growing.
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Hear From My Clients
"Betsy encouraged us to view our company through new lenses which helped us to develop strategies that improved current and future business performance and productivity."
Pitcher Allendorph
President, Allendorph Specialties INC.
Is Outgrow Right for Your Business?
Outgrow works best for businesses that:
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Have customer-facing people who could be more proactive
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Want predictable, systematic revenue growth instead of hoping for sales
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Are willing to commit five minutes per day, per person, to proactive outreach
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Value data, accountability, and tracking
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Are already running on EOS or have a structured business operating system
If you're tired of unpredictable sales results and ready for a system that generates consistent growth, let's talk.
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* Outgrow is a registered system for systematic sales growth. Learn more at runoutgrow.com
SCHEDULE YOUR COMPLIMENTARY CALL
Ready to guarantee your revenue growth?
Call (337) 278-8932 or email betsycrichard@gmail.com for a complimentary 30 to 60-minute call/coffee to learn more about how Outgrow can transform your sales function and deliver 15-30% guaranteed annual growth.