Embracing Change in Your Business
- Betsy Richard
- May 14
- 2 min read
Embracing Change and Leading Through it!
Change is constant. In both business and life, it brings opportunity, but also stress, resistance, and uncertainty. For small business owners and nonprofit leaders, navigating change is more than personal adaptation; it requires guiding teams with clarity, empathy, and strategy.
At Betsy Richard Consulting, I help organizations embrace change using proven tools like Everything DiSC Catalyst, the 6 Types of Working Genius, and the Five Behaviors of a Cohesive Team. These assessments provide leaders and teams with the insight and language they need to stay aligned and agile during seasons of change.
The Psychology of Change
All change disrupts routines and comfort zones, even when it is positive.
It challenges the way we think, work, and relate to others. That's why leading through change requires more than strategy. It demands emotional intelligence, resilience, and trust.
Great leaders don’t ignore the discomfort of change—they acknowledge it while casting a confident vision forward.
Key Mindset Shifts:
Flexibility fuels resilience.
Connection reduces fear and builds belonging.
Problem-solving channels uncertainty into progress.
The Role of Leadership in Change
Leaders set the emotional tone for how teams respond. When leaders approach change with authenticity and courage, teams are more likely to follow suit.
Practical Strategies for Navigating Change
Clarify the “why” - Tie the change to your mission, values, and goals. People need to know the purpose behind the shift.
Involve your team - Change is more successful when employees feel heard. Use tools like Working Genius to leverage each person’s unique strengths.
Build a resilient mindset - Normalize adaptation. Provide language and frameworks for navigating emotions, growth, and conflict—especially through tools like DiSC Catalyst and The 5 Behaviors.
Communicate with transparency - Share updates consistently. Be honest about what’s known and unknown. Trust grows when people feel informed.
Supporting Employees Through Uncertainty
Whether you’re leading a team of 5 or 50, support matters most during transitions. Here’s how you can lead with care:
Give space for processing - Validate that change can feel like loss or disruption.
Provide structure and resources - Clear expectations reduce anxiety and confusion.
Invest in training - Help your team build adaptability with professional development and coaching.
Why DiSC, Working Genius, and The 5 Behaviors Matter
Understanding how people react to change—especially across different behavioral styles—can transform how your team responds.
DiSC Catalyst reveals how styles like Dominance or Influence show up under stress.
Working Genius highlights where individuals thrive in the problem-solving process.
The Five Behaviors strengthens trust, accountability, and collaboration.
Want to explore your own style? Download our DiSC Psychology of Change Guide below!
Ready to Lead Change with Confidence?
Change is inevitable—but with the right strategy and support, your team can do more than survive it. They can grow because of it.
I can help with:
Team development and facilitation
Executive coaching for leaders
Strategic planning and EOS implementation
Nonprofit and small business support
Tools like DiSC, Working Genius, and The 5 Behaviors
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